One of the simplest and most economical ways to get a free ecommerce website is to use ready-made free solutions – free eCommerce website templates and free eCommerce WordPress themes with shopping cart. I’ve collected 30 best, in my opinion, free ecommerce website templates and themes, which are really 100% free, without hidden fees, the need to provide your bank card and other tricks.
In a previous similar review, I collected 50 Best Free Business Templates and WordPress Themes, but they allow you to build a website without the possibility of online sales. In this selection, the emphasis is on ecommerce business.
There are three types of free templates for eCommerce websites:
Free HTML eCommerce Website Templates – looks like a static HTML/CSS page without using any CMS and eCommerce website builders.
Free CMS eCommerce Themes – ready-made solutions based on eCommerce CMS.
Free eCommerce Website Builder Templates – complete solutions based on eCommerce website builder platforms.
In fact, there are not many worthy and truly free ecommerce website builders: Strikingly, Freewebstore, Website.com, Sellfy, ECWID and Squareup. And that’s all.
These website builders have a free plan for developing an online store. Of course there will be limits, but one way or another you will be able to get a 100% free online store. To do this, you will need to go through a free registration and choose one of the free ecommerce templates, on the basis of which you will build your online shop. Learn more about it in my review: Free Ecommerce Website Builders.
The second way is to use ecommerce CMS with open code. These are Magento, Joomla, WordPress Woocommerce, Prestashop, etc. Just like with free ecommerce builders, you choose one of a ready-made free ecommerce website templates, for example, from my selection, and customize it for your business. Yes, you will definitely need web developer skills or freelance help.
Also, to use the CMS, you will additionally need to purchase web hosting, an SSL certificate and a domain name. Therefore, the development of an online store based on WordPress or Joomla themes can only be conditionally called free.
Now let’s move on to choosing free templates and themes for online stores. All 30 ecommerce templates in this collection are 100% free. If in the future one of them suddenly becomes paid or not available for use, please write to me in a comments on this post. I’ll be very grateful for this.
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Modern free ecommerce WordPress theme for clothing store. It has a dark header on the main page and a content part on a light background.
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Merrel is a modern and completely free (Creative Commons 3.0 License) HTML Website Template for shoes online store. The website template includes a Home page, a product page with a detailed description and photo gallery, a category page, a customer reviews section and other pages. And you get all this absolutely free.
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Bakery is a great free HTML template for a shop selling cakes, donuts and other sweets. Made in traditional bright, creamy pink colors and creates a sense of celebration.
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Free one page HTML5 bootstrap template for selling hard bound books and eBooks. Extremely simple and clean design won’t distract visitors from the books sold in the online store.
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This multifunctional free ecommerce WordPress theme is suitable for creating almost any online store. It uses WooCommerce and Elementor drag and drop editor.
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A modern Free eCommerce WordPress theme for running a fashion store. Clean and minimalist design, big eye-catching photos, and stylish buttons make this theme look like a high-end brand website.
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Amado is a free multi-page HTML5 online store template with rich functionality. Templates of this quality are usually sold as premium, but in this case, the developers of this template decided to make it absolutely free.
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Great free eCommerce WordPress theme to run clothing of fashion online shop. The theme is distinguished by a sophisticated design, an effective moderately wide banner on the main page, convenient navigation and menu, well-chosen color scheme.
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Ultra stylish, light HTML5 eCommerce website template for free download. A wide slider header banner with carousel allows you to launch a spectacular demonstration of your favorite products. By the way, this free template is suitable for selling almost any product – from clothing to furniture and jewelry.
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Another free ecommerce Joomla template worthy of attention. JA Mixstore template is made on Joomla CMS using with Virtuemart and J2Store. Suitable for free creation of an online store of various directions – accessories, fashion, clothing, furniture, jewelery.
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Most online stores, predictably, specialize in clothing and accessories. Therefore, most free ecommerce website templates are dedicated to this particular area. T90 Fashion is no exception. This spectacular free ecommerce WordPress template is perfect for modern fashion brand.
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Majestic is another free Bootstrap 5 HTML5 eCommerce template for fashion and clothing store. The template has many functional options usually typical for premium templates – best seller section, products gallery, products carousel, outlet carousel, fixed top navigation bar and much more.
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If you need a free games store, I recommend checking out this Joomla based free ecommerce website template. Made in dark colors, this free responsive template will be the perfect solution for launching an online store selling games and online gaming products. The template is based on a bundle – VirtueMart and Kunena.
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The most versatile ecommerce WordPress theme with over 1000 downloads for free. It’s suitable for an online store, no matter what the subject. By default, it’s sharpened for the sale of clothing and accessories. The theme is highlighted by a wide, bright yellow header with scrolling slides. You can change both the color of the header and the images and slide captions themselves. The theme is multilingual and supports: German, Spanish, French, Italian, Arabic, Russian, Turkish and Chinese.
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Genius Template is a free eCommerce multipurpose template based on the premium WooVina theme. This free template has a fully responsive and clean design with a classic website structure. Other benefits include compatibility with the Dokan Multi Vendor plugin, which allows you to synchronize your online store with popular trading platforms like eBay and Amazon.
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FoodShop – a fully responsive free ecommerce website template for online store development. The template is very easy to setup and customize with the Customizer. Instead of the classic editor, a more advanced editor is used – Gutenberg with advanced features. It’s also worth noting the presence of cross browser support, integration with WooCommerce and SEO-friendly layout.
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Created specifically for the furniture online store, this free eCommerce WordPpress theme is built on a combination of WordPress, Elementor editor and WooCommerce. The theme has a light, easy-to-read design and is fully responsive for any device and browser.
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An excellent free ecommerce website template for an online store selling sneakers or any other footwear. In fact, this is a ready-made free shoes online store. Just download it for free, put it on your web host and fill it with descriptions of your products.
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Pet Shop, as the name suggests, is a free eCommerce WordPress theme specifically for launching an online pet store. The template has a classic structure and is based on: WordPress + WooCommerce + Elementor + WooVina theme.
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Functional free Joomla template for online stores selling furniture and interior items. Helix Ultimate Framework + SP Page Builder was involved in the development of this template.
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Free eCommerce Prestashop template well suited for cake and food stores. The home page has a spectacular product slider that can be used to advertise selected products. Simply add product images, short descriptions, and a button to the buy page.
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Another great free eCommerce WordPress theme with a block structure for launching online stores of any subject. This template features a lot of bright banners, which makes it look like Amazon.
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Perfect free bootstrap CSS Joomla theme for wine online store. It has a sophisticated vintage design, perfect for selling wines and collectible spirits. The template provides compress JS/CSS code and has an integrated SP Page Builder.
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Electro is a free bootstrap HTML5 eCommerce template designed to launch a multi-page home appliances and electronics store. It has a simple, visually clear design and many useful eCommerce options: cart, slick slider, wishlist, sortable product gallery and others.
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Beta Shop is a free eCommerce WordPress theme designed to launch online stores of household appliances, electrical equipment, electronics and home goods. It has a somewhat unusual, as for an online store, design with a block structure and a slider in the header.
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Furni – free Bootstrap 5 eCommerce template for furniture stores. Has a wide promo banner at the top of the home page to advertise new or featured products. The template is fully responsive and displays perfectly on any device.
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Stylish minimalistic free eCommerce website template for stores selling drones and similar equipment. This free template is compatible with Joomla! 3 and Joomla! 4.
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This free eCommerce WordPress theme is ideal for running online sports stores selling fitness equipment and sporting goods. It has a wide slider in the header and below it there are three separate blocks, each of which can be made a link to a specific category of products.
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Free Bootstrap 3 frontend ecommerce template which is available for free use under All-in license. This versatile ecommerce template has many additional components and jQuery plugins.
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Free eCommerce WordPress template suitable for an online store selling toys, games, consoles and gaming equipment. The template has an excellent fully responsive design made in a minimal style.
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Uoni is a free HTML template for an ecommerce project selling watches and accessories. Made in dark colors, this free ecommerce website template is perfect for launching a watch online shop. The advantages of this free template include the presence of SEO optimization and cross-browser compatibility.
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And we finish our selection of free best eCommerce templates and themes with this festive free Joomla theme. This is the perfect free solution for an online gift shop. If you need to create gifts online store quickly and for free, pay attention to it.
Bob Hoffman
Hi Lesley. Thank you for sharing these free ecommerce templates. I am a professional web designer, and my team and I develop website templates, including completely free ones.
I would like to know if there is any possibility to publish one or more of our free templates in your ‘Best Free Ecommerce Website Templates’ collection?
Thanks,
Bob hoffman
Lesley Haught
Hi Bob. Please send me a link to your free ecommerce templates to my email: admin [at] webbuildersguide.com.
I can’t promise anything, but if your ecommerce templates are truly good and 100% free, I’ll be happy to include them in my review.